Special for you
Yöntem Research designs and implements all research related to your organization or brand on an ad hoc basis:
Market Research
- Brand health (brand and advertising awareness)
- Consumer profile, typology and segmentation
- Usage habits, attitudes and behavior
- Market share, market potential, demand
- 360⁰ Stakeholder satisfaction surveys (customer, employee, supplier)
- Product packaging, taste, smell testing, new product development
- Corporate reputation and perception of sustainability
- Image, perception and positioning
- Concept test
- Advertising research, pre-test, post-test
- Sector research and feasibility study
- Social research
- Public opinion polls
Yöntem does not see human beings as mere consumers, nor does it see society as a market consisting only of consumers. Therefore, in addition to market research , it sees social research and public opinion research as an integral part of its purpose of existence:
- Migrant research
- Labor force surveys
- Lifelong education research
- Disadvantaged group research (women, ethnic and religious minorities, victims of "modern slavery", child labor, LGBTIQA+, victims of age discrimination, etc.)
But life is of course not limited to these, contact us for all your different research needs, you can be sure that you will meet real researchers, not voice response systems or smart assistants.